AI Analytics

AI Citations & Visits

See which AI assistants cite your pages — and the real humans they send you. Measured on your own website, not guessed from prompts.

What you see

Install one snippet (and, for crawlers, a tiny server-side feeder). Then your dashboard shows:

Humans referred from AI

Real people arriving from ChatGPT, Perplexity, Gemini, Claude, Copilot, Grok and more — attributed to the platform, with sessions and engagement.

Citations per page

Which AI assistants surfaced each URL (arrived-from-AI + live AI fetches), so you see exactly which pages get cited and by whom.

AI crawler activity

GPTBot, ClaudeBot, PerplexityBot, Google-Extended and friends — captured server-side and IP-verified, with spoofed bots flagged.

Citation funnel & rate

Crawled → cited → clicked, with the crawl-to-citation rate — the share of your AI-crawled pages that actually get cited.

Block detection

Whether your robots.txt lets AI assistants in. Blocked bots can't read or cite you — a common, silent reason for low AI visibility.

Humans vs AI, per page & country

A clean split of who's reading each page — people or machines — plus where your AI-referred audience comes from.

How it compares

Honest version: we're built for one job — tracking AI traffic on your site. Here's where we win and where the others do.

Google Analytics 4 vs Massblogger

GA4 is the better general analytics suite, and it's free — and to be fair, it does show AI referrers like chatgpt.com and perplexity.ai with their landing pages. Where it falls short: it's JavaScript-only so it can't see AI crawlers at all, it doesn't group these as "AI" out of the box, and the big slice that arrives referrer-stripped (Claude, Grok, in-app & mobile browsers) just shows up as Direct.

CapabilityGA4Massblogger
Shows AI referrers (chatgpt.com, perplexity.ai) + their landing pages
Auto-classifies them as “AI” / names the assistant, no setup
Captures referrer-stripped AI visits (Claude, Grok, in-app → land as Direct)
Sees AI crawlers & bots (GPTBot, ClaudeBot, …)
AI citations per page
Bot verification / spoofed / datacenter forensics
robots.txt AI-block detection
General web analytics, conversions, ad/ecommerce
Free
Yes Partial / limited No

Profound / Promptwatch vs Massblogger

These are excellent answer-engine tools — they query the LLMs to see if you're cited inside the answer, your share-of-voice and competitors. That's the demand side, and they lead there. We measure the supply side: what actually reaches your website. Different question, complementary tools.

CapabilityProfound / PromptwatchMassblogger
AI crawler tracking (IP-verified)
Citations per page, from your own traffic
Crawl → citation funnel & rate
robots.txt block detection
Human referral attribution + engagement
Datacenter / proxy / VPN forensics + stealth bots
Estimate of untrackable AI traffic
White-label + agency API (per-credit)
Prompt / answer monitoring (are you cited IN the answer)
Share-of-voice & competitor benchmarking
Sentiment of AI mentions
Content-gap analysis (prompts you're missing)
Yes Partial / limited No

In one line: they watch the AI answers; we watch your website. If you want to know whether you're named in ChatGPT's reply, use them. If you want to know which AI actually crawled, cited and sent traffic to each page, that's us.