AI Citations & Visits
See which AI assistants cite your pages — and the real humans they send you. Measured on your own website, not guessed from prompts.
See which AI assistants cite your pages — and the real humans they send you. Measured on your own website, not guessed from prompts.
Install one snippet (and, for crawlers, a tiny server-side feeder). Then your dashboard shows:
Real people arriving from ChatGPT, Perplexity, Gemini, Claude, Copilot, Grok and more — attributed to the platform, with sessions and engagement.
Which AI assistants surfaced each URL (arrived-from-AI + live AI fetches), so you see exactly which pages get cited and by whom.
GPTBot, ClaudeBot, PerplexityBot, Google-Extended and friends — captured server-side and IP-verified, with spoofed bots flagged.
Crawled → cited → clicked, with the crawl-to-citation rate — the share of your AI-crawled pages that actually get cited.
Whether your robots.txt lets AI assistants in. Blocked bots can't read or cite you — a common, silent reason for low AI visibility.
A clean split of who's reading each page — people or machines — plus where your AI-referred audience comes from.
Honest version: we're built for one job — tracking AI traffic on your site. Here's where we win and where the others do.
GA4 is the better general analytics suite, and it's free — and to be fair, it does show AI referrers like chatgpt.com and perplexity.ai with their landing pages. Where it falls short: it's JavaScript-only so it can't see AI crawlers at all, it doesn't group these as "AI" out of the box, and the big slice that arrives referrer-stripped (Claude, Grok, in-app & mobile browsers) just shows up as Direct.
| Capability | GA4 | Massblogger |
|---|---|---|
| Shows AI referrers (chatgpt.com, perplexity.ai) + their landing pages | ||
| Auto-classifies them as “AI” / names the assistant, no setup | ||
| Captures referrer-stripped AI visits (Claude, Grok, in-app → land as Direct) | ||
| Sees AI crawlers & bots (GPTBot, ClaudeBot, …) | ||
| AI citations per page | ||
| Bot verification / spoofed / datacenter forensics | ||
| robots.txt AI-block detection | ||
| General web analytics, conversions, ad/ecommerce | ||
| Free |
These are excellent answer-engine tools — they query the LLMs to see if you're cited inside the answer, your share-of-voice and competitors. That's the demand side, and they lead there. We measure the supply side: what actually reaches your website. Different question, complementary tools.
| Capability | Profound / Promptwatch | Massblogger |
|---|---|---|
| AI crawler tracking (IP-verified) | ||
| Citations per page, from your own traffic | ||
| Crawl → citation funnel & rate | ||
| robots.txt block detection | ||
| Human referral attribution + engagement | ||
| Datacenter / proxy / VPN forensics + stealth bots | ||
| Estimate of untrackable AI traffic | ||
| White-label + agency API (per-credit) | ||
| Prompt / answer monitoring (are you cited IN the answer) | ||
| Share-of-voice & competitor benchmarking | ||
| Sentiment of AI mentions | ||
| Content-gap analysis (prompts you're missing) |
In one line: they watch the AI answers; we watch your website. If you want to know whether you're named in ChatGPT's reply, use them. If you want to know which AI actually crawled, cited and sent traffic to each page, that's us.
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